SBM ITB and LSPR Institute of Communication and Business (LSPR Institute), have formed a strategic partnership to advance higher education to meet global industry demands. This collaboration reflects a shared commitment to developing innovative education that delivers meaningful societal impact.

The partnership agreement was signed during the LSPR Graduation Ceremony 2024 at The Ritz Carlton Pacific Place Ballroom in Jakarta. The agreement was signed by Prof. Dr. Ir. Ignatius Pulung Nurprasetio, M.SME, Dean of SBM ITB, and Dr. Andre Ikhsano, M.Si, Rector of LSPR Institute.

In the context of globalization and preparation for Indonesia’s Golden Generation in 2045, collaboration between higher education institutions is essential for producing graduates equipped to tackle future challenges. Through this partnership, LSPR Institute and SBM ITB aim to leverage their strengths to create added value for students and society.

SBM ITB, one of Indonesia’s leading business schools, excels in management and business and is supported by the latest research and a vast industry network. Its programs’ innovative teaching methods and emphasis on entrepreneurship are defining features.

Meanwhile, the LSPR Institute, specializing in communication and business, excels in strategic communication, social media, and creative industries. Its industry-aligned curriculum consistently produces well-prepared graduates to thrive in various sectors.

LSPR Institute has made history by achieving an “A” accreditation from the National Accreditation Agency for Higher Education (BAN-PT) for its Distance Learning Bachelor’s Program in Communication, becoming the first institution in Indonesia to reach this milestone. This recognition highlights LSPR Institute’s commitment to providing high-quality and innovative online education while meeting industry demands and offering flexible learning options. This achievement is a solid foundation for collaboration with SBM ITB to create relevant and competitive higher education.

LSPR Institute has once again ranked among the top 50 in the WURI (World’s Universities with Real Impact), particularly in Entrepreneurial Spirit and Crisis Management. This recognition emphasizes LSPR Institute’s innovation in preparing students to tackle real-world challenges and foster entrepreneurial spirit. It is further supported by international recognition from the ASEAN University Network Quality Assurance (AUN-QA) for its Public Relations and Digital Communication programs and its AACSB Business School membership, strengthening LSPR Institute’s position in its strategic collaboration with SBM ITB.

The strategic partnership between LSPR Institute and SBM ITB is expected to yield various benefits, including improving education quality through faculty exchanges, credit-earning programs, and student exchanges. Both institutions will enrich curricula and provide students a more comprehensive learning experience. Joint research development will produce scholarly works that positively impact society and industry. The two institutions will also strengthen their networks with industry and other strategic partners, expanding the impact of community service activities that will contribute meaningfully to society.

The scope of cooperation between LSPR Institute and SBM ITB includes various areas such as guest lectures, campus visits, sharing sessions, community service, curriculum enhancement, research, credit-earning programs, and student exchanges.

Prof. Dr. Ir. Ignatius Pulung Nurprasetio, M.SME, Dean of SBM ITB, stated, “This strategic partnership reflects the spirit of collaboration between public and private universities to create a broader impact for society, in line with the Merdeka Belajar Kampus Merdeka (MBKM) vision of the Ministry of Education, Culture, Research, and Technology.”

“By combining the strengths of each institution, we are not only striving to improve the quality of graduates who are ready to compete globally but also contributing to solving real challenges in society, such as fostering entrepreneurship, community development, and sustainable innovation. This collaboration is expected to become a model of synergy that strengthens the higher education ecosystem in Indonesia towards Indonesia’s Golden Generation 2045,” said Prof. Pulung.

Dr. (H.C) Prita Kemal Gani MBA, MCIPR, APR, FIPR, Founder & CEO of LSPR Institute, expressed, “I truly appreciate the collaboration between LSPR Institute and SBM ITB. This partnership will produce higher-quality graduates and open broader opportunities for students to develop their potential. With its strong reputation, SBM ITB will be an attractive destination for LSPR Institute graduates who want to pursue master’s studies in business. I am confident that this collaboration will be a good model for cooperation between other universities.”

Dr. Andre Ikhsano, Rector of LSPR Institute, said, “We are very enthusiastic about this strategic partnership. The collaboration between LSPR Institute and SBM ITB will open new opportunities for developing communication and business knowledge that is more relevant to the needs of today’s industry. By strengthening the position of LSPR Institute as a leading educational institution, we are committed to continuously offering quality programs that support the creation of talented individuals ready to compete globally.”

With this collaboration, LSPR Institute and SBM ITB are optimistic that they can improve the quality of higher education in Indonesia and produce innovative and competitive young generations.

Written by Media Relations